Sunday, October 05, 2008
Thursday, February 22, 2007
ORGANISATION
Studies and technical scanning are carried out for companies and private individuals. FTC is capable to assist its customers in a large array of regions and in the best possible way.
FTC's field of work covers:
- Foods and drinks
- Ingredients
FTC is looking to create through comprehensive and reliable reports, a clear market view for its customers while increasing their market experience by highlighting the trends, identifying new markets/applications and finding new prospects/clients.
MAJOR CONSULTING ACTIVITIES
FTC is active in the following fields:
- Marketing Development
- Technical engineering
- Investment Projects
- Distribution and Supply Network
TECHNICAL SCANNING
Technological Sciences
- Existing ingredients : characterization and source
- Technology used for extraction
- Technology used for formulation
- Application
- New products
- New technologies
Scanning is conducted on a two steps basis:
1. Desk research
- In-house database
- Patent databases
- Specialized literature
2. Field research and Interviews
- Ingredient Producer companies
- Fine chemical companies
- Technology transfer organizations
- Industry meetings
Through this broad collaborative network, FTC can gather valuable expertise on trends and potentialities of ingredients and technology development.
TECHNICAL ENGINEERING
1. Project definition
- Description of the different necessary elements: buildings, storage capacity, logistic, staff, etc.
- Preliminary project schedule
- Preliminary estimate of investment and production costs
2. Local site conditions
- Project implementation -optimisation of the choice of process
- Identification of competing processes
- Suppliers short list
- Preparation of inquiries to be sent to each supplier
- Bid analysis and assistance to negotiation with bidders
- Project implementation - Construction phase
- Coordination between contractors
- Budget and schedule control
- Start-up of the facilities
NEW PRODUCT DEVELOPMENT
- Market trends
- Nutrition issues
- Consumer reactions to new concepts of products
- Expectations of Food manufacturers
This can be used to define new ideas of products, new products for given ideas, new developments based on existing products, valorise new technologies.More practically, FTC performs desk researches, brainstorming with experts, analysis of selected market segments and an evaluation of their attractiveness, product prototype guides and development proposal.
MARKET RESEARCH
Ad hoc studies can be conducted on any question related to the field of activity covered by FTC. Possible area to be investigated are :
- Ingredients
- Foodstuff
FTC proceeds ate in three steps:
- Analyze in-depth the market potential for a given product range: size, customers expectations, competitive products, price fixing, market segments, product life cycle, and communication.
- Evaluation of the gap through reasonable metrics that quantify indicators of performance and variables
- Explanation of the gap through analysis of quantitative comparisons and plotting of the relationships between variables
DISTRIBUTION
- Research of adequate distributors
- Evaluation of their capabilities and distribution coverage
The Geographical scope covers Cameroon and Central Africa sub-region.
CONTACT
Eric FEUNOU Douala
Yaounde
Cameroon

